AI-powered Brand Experiences

Artificial intelligence and generative AI are increasingly becoming part of every brands' digital offering. In order to be differentiable and in touch with the brand these generative entities represent, they need their own personality that is also appropriate for the brand.

Have you noticed how there is simply a distinct default tone of voice that ChatGPT and the likes have?

Together we will explore the impact and relevance of personalities in generative AI when used in prompts and evaluator models using tools that you can follow along with, applying your own personality or brand in the process.

Interactive parts include designing a personality for generative AI as well as testing the personality with a sample dialogue.